Life in the Fast Lane: Speed, Usability & Search Engine Optimization

Synopsis: In 2010, Google announced that site speed was a ranking factor and the reaction was a collective shrug. When you load your site in Chrome, it’s quick, right? So why worry? Mobile. We know that you bought the iPhone 5 as soon as it came out, but what about the poor sucker who’s still on a Blackberry? Did you know that every added second on load time on a mobile device causes 20% of your audience to bail? You can be #1 on Google, but if your site takes 10 seconds to load, you might as well be #10,000. And responsive design won’t save you. In this seminar, learn tactics to make your WordPress site blazing fast, including responsive designs. It’s speed, usability and SEO, mashed together in delicious harmony.

Ski Run Rating: Black Diamond (But don’t be scared, beginners! You can get something from this, too!)

Prereqs: In order to get the most from this talk, attendees should be familiar with HTML, CSS, and the WordPress theme editor.