From Institutional to Inspirational – Moving to WordPress from the Corporate Dark Side

Synopsis: When the Students’ Association of MacEwan University was stuck with a website that didn’t fit its fancy rebrand, it was WordPress to the rescue. See the difference between an unnecessarily difficult to use content management system and the ease of WordPress, and learn why making the switch is easier than tying a slip-on shoe. Using the Students’ Association as a case study, you’ll understand why moving to this open source platform can not only open your site up to a world of possibilities, but let you connect with clients in a whole new way.

Ski Run Rating: Green Circle

Pre-reqs: In order to get the most out of this talk, attendees should be familiar with the basics of humour, laughter and have the ability to smile or at least form a slight smirk.